Merimbula Surf Shop

Longevity in business is something we all strive for and often hard to achieve but the Merimbula Surf Shop is one that has stood the test of time. 24 years on and the iconic Merimbula Surf Shop is still going strong. “Not bad for a 5 year project” said owner Simon Emms. When asked what sets him apart from his competitors or online stores he says that an intricate knowledge of your product is essential, and this store is owned by a surfer, who knows the products, tests the products, has credibility in the water and is in touch with his customers.It is this hands on approach and wealth of knowledge that sets us apart, the industry has changed so much over the last 20 years the surf brands that were once just localised are now international products, brands like Billabong, Ripcurl & Quicksilver, but when you get people come to you to buy their wetsuits, who live in Torquay the home of Ripcurl, you must be doing something right.

Oh, and he also stocks Mighty Plugs! So grab yourself a pair and keep your ear dry and warm, which prevents the onset of Exostoses.